如家酒店

Secondly, research and family-like hotel brand positioning the status quo.

其次，研讨如家酒店品牌定位现状。

Finally, according to the problems found before, targeted proposed to the feasibility of hotel brand positioning family-like suggestion.

最后，依据之前所发现的成绩，有针对性的提出了对如家酒店品牌定位的可行性建议。

Home Inns offers 97,321 rooms at 848 hotels.

如家酒店集团拥有开业酒店848家，客房数量为97321间，位居中国经济型连锁酒店第一。

Home Inns hotel chain carry the characteristics of the three´reunification´ : building a unified infrastructure, unified service, a unified hardware facilities.

酒店秉承如家酒店连锁的特色三大“统一”性：统一建筑设施、统一服务、统一硬件设施。

The author mainly through the questionnaire and interview method and its competitive environment for family hotel was analyzed, and the implementation of family-like through investigation found.

笔者次要经过问卷调查及访谈法关于如家酒店及其竞争环境停止了剖析，经过调查的施行发现如家酒店定位的现状。